ICA - Merch Items
ICA A LIMITED-RUN COLLECTION THAT TURNS GALLERY MOMENTS INTO EVERYDAY WEAR
User-Centered Approach
Client
Institute of Contemporary Art
Year
2025
Duration
3 Months
role
Designer
how i work
Stellar is a comprehensive analytics dashboard designed for data-driven teams who need to monitor key metrics, track performance, and make informed decisions quickly. The challenge was to present complex data sets in an intuitive, visually appealing interface that reduces cognitive load while maximizing insights. Through extensive user research and iterative design, we created a dashboard that balances functionality with aesthetic clarity.
the challenge
Turning gallery language into everyday wear
Museum visual identity is built for walls and wall text, not fabric — dense typography and exhibition-specific palettes don't always scale down to a chest print. The goal was keeping the show's voice recognizable to visitors while making pieces people would choose to wear on their own, not just buy as a souvenir.
the solution
We designed a modular dashboard system with intelligent data prioritization, allowing users to focus on what matters most. Clear visual hierarchy through typography, color, and spacing guides the eye naturally. Customizable widgets enable users to build their ideal workspace, while smart defaults ensure newcomers aren't overwhelmed. Real-time updates and interactive visualizations make data exploration engaging and insightful.
