Making Time - Festival Merch
MAKING TIME AN OFFICIAL FEST CAPSULE THAT TRANSFORMS THE SOUND OF THE SUMMER INTO SOMETHING TANGIBLE
User-Centered Approach
Client
Making Time
Year
2024
Duration
3 Months
role
Designer
how i work
Making Time needed an official capsule that could hold its own against the noise of a festival weekend — something fans would spot across a field and want before they knew the price. I built the collection around one seasonal idea, designed to sell fast on-site and still feel worth wearing months after the last set ends.
the challenge
Designing for a five-second decision
Festival merch gets judged instantly, from a distance, in a crowd, against a dozen other booths competing for the same wallet. It also has to survive being worn in heat and mud, which rules out anything too delicate or too subtle to read at a glance.
the solution
We designed a modular dashboard system with intelligent data prioritization, allowing users to focus on what matters most. Clear visual hierarchy through typography, color, and spacing guides the eye naturally. Customizable widgets enable users to build their ideal workspace, while smart defaults ensure newcomers aren't overwhelmed. Real-time updates and interactive visualizations make data exploration engaging and insightful.
